16 transported after 2 airboats crash in Collier CountyNew bill filed: Auto shop and law enforcement must work together to solve hit-and-run crashes
16 transported after 2 airboats crash in Collier County According to the Collier County Sheriff’s Office, two airboats crashed south of U.S. 41 east between mile markers 74 and 75, leaving well over a dozen people injured.
SOUTHWEST FLORIDA New bill filed: Auto shop and law enforcement must work together to solve hit-and-run crashes There could be new detectives on the block, located in your nearest auto shop. A new state bill aims at trying to stop hit-and-run drivers from getting away.
CAPE CORAL New leash on life; Cape Coral shelter dog beats cancer with drug being tested for humans A drug now being studied in human trials to kill cancerous tumors, is already approved and helping animals.
CAPE CORAL City of Cape Coral planning a new interchange with I-75 The city of Cape Coral is in the early stages of planning a new interchange with I-75, an idea that has been discussed for more than a decade.
Tracking invasive species after hurricanes Hurricanes Helene and Milton didn’t just bring wind and rain, they brought new threats to southwest Florida’s ecosystem.
PUNTA GORDA Woman in Punta Gorda shooting charged with 2nd degree murder A woman in a homicide investigation on Nasturtium Drive in Punta Gorda has been charged with 2nd-degree murder.
Lee County mother continuing fight to get children a bus stop The school district already told her she lives too close to the school to qualify for a bus route but she has not given up.
NORTH NAPLES Grant Thornton Invitational returns to Tiburon Golf Club Stars on the PGA and LPGA Tours are back in Southwest Florida for the Grant Thornton Invitational at Tiburon Golf Club.
FORT MYERS Black Flag brings classic punk energy to The Ranch in Fort Myers Legendary punk band Black Flag made their mark in Southwest Florida during the Fort Myers stop of their “First Four Years” tour.
Charlotte Technical College breaks ground on aviation facility The Charlotte County School District is flying high and keeping its “Space Academy” designation with a new aviation training facility for students.
CAPE CORAL Man arrested in connection with Cape Coral home invasion The Cape Coral Police Department has announced the arrest of one of three men suspected in a home invasion that took place earlier this month.
CAPE CORAL Cape Coral residents react to $100M North Cape land deal The city of Cape Coral is seeing two projects that will change the city. One is called one of the most lucrative deals in county history.
Royal Palm Coast Realtor Association breaks ground on new Fort Myers headquarters As Royal Palm Coast Realtor Association’s president pointed out, about 1,000 people are still moving to Florida every day, and many of them are finding their way to Southwest Florida.
PUNTA GORDA Charlotte County drug trafficker sentenced to 10 years A Charlotte County man has been sentenced to 10 years in prison for drug trafficking.
lehigh acres ‘How to sign away parental rights?’; Lehigh Acres woman accused of killing her 4-month-old baby The Lee County Sheriff’s Office has arrested a woman accused of killing her 4-month-old baby.
16 transported after 2 airboats crash in Collier County According to the Collier County Sheriff’s Office, two airboats crashed south of U.S. 41 east between mile markers 74 and 75, leaving well over a dozen people injured.
SOUTHWEST FLORIDA New bill filed: Auto shop and law enforcement must work together to solve hit-and-run crashes There could be new detectives on the block, located in your nearest auto shop. A new state bill aims at trying to stop hit-and-run drivers from getting away.
CAPE CORAL New leash on life; Cape Coral shelter dog beats cancer with drug being tested for humans A drug now being studied in human trials to kill cancerous tumors, is already approved and helping animals.
CAPE CORAL City of Cape Coral planning a new interchange with I-75 The city of Cape Coral is in the early stages of planning a new interchange with I-75, an idea that has been discussed for more than a decade.
Tracking invasive species after hurricanes Hurricanes Helene and Milton didn’t just bring wind and rain, they brought new threats to southwest Florida’s ecosystem.
PUNTA GORDA Woman in Punta Gorda shooting charged with 2nd degree murder A woman in a homicide investigation on Nasturtium Drive in Punta Gorda has been charged with 2nd-degree murder.
Lee County mother continuing fight to get children a bus stop The school district already told her she lives too close to the school to qualify for a bus route but she has not given up.
NORTH NAPLES Grant Thornton Invitational returns to Tiburon Golf Club Stars on the PGA and LPGA Tours are back in Southwest Florida for the Grant Thornton Invitational at Tiburon Golf Club.
FORT MYERS Black Flag brings classic punk energy to The Ranch in Fort Myers Legendary punk band Black Flag made their mark in Southwest Florida during the Fort Myers stop of their “First Four Years” tour.
Charlotte Technical College breaks ground on aviation facility The Charlotte County School District is flying high and keeping its “Space Academy” designation with a new aviation training facility for students.
CAPE CORAL Man arrested in connection with Cape Coral home invasion The Cape Coral Police Department has announced the arrest of one of three men suspected in a home invasion that took place earlier this month.
CAPE CORAL Cape Coral residents react to $100M North Cape land deal The city of Cape Coral is seeing two projects that will change the city. One is called one of the most lucrative deals in county history.
Royal Palm Coast Realtor Association breaks ground on new Fort Myers headquarters As Royal Palm Coast Realtor Association’s president pointed out, about 1,000 people are still moving to Florida every day, and many of them are finding their way to Southwest Florida.
PUNTA GORDA Charlotte County drug trafficker sentenced to 10 years A Charlotte County man has been sentenced to 10 years in prison for drug trafficking.
lehigh acres ‘How to sign away parental rights?’; Lehigh Acres woman accused of killing her 4-month-old baby The Lee County Sheriff’s Office has arrested a woman accused of killing her 4-month-old baby.
FORT MYERS, Fla. – As you point, click and purchase, or even if you just surf social media, you may be letting marketers know more than you bargained for. We found some online companies are using data to determine what you’re willing to pay. As online retail sales soar, experts say the amount of consumer data those retailers are collecting, is taking off. They look at your previous purchases, web browsing history and even social media activity. That information could affect what you pay for a particular item. “Everyone wants to maximize the profit potential and price sensitivities are going to vary between individuals, but having access to all this data will really help to determine what sort of discount, if any, that individual will receive,” said Mark Johnson with Loyalty 360. The information helps companies differentiate between customers who will pay full price and those who will only shop, if they have a coupon. So, are there times when being a loyal customer might not lead to the lowest prices? Johnson with Loyalty 360, says yes. “They know that they may not have to offer you that discount, so why should they?” he explained. If you don’t want to pay full price, experts suggest: –Always look for retailer promo codes. Using them will send the message you value deals. –Keep items in your online shopping cart. Sometimes retailers will send you a discount to complete the purchase. –Hit the “Contact Us” page and just ask. Right now, the number of companies who can get all that information is limited. But Johnson says as data becomes less expensive, the unique pricing structure for individual customers will become more common.