Survey: Recalls make Americans less satisfied with cars

DETROIT (AP) – Americans are less happy with their cars and trucks than at any time in more than a decade, and it’s largely because they’re getting sick of dealing with recalls.

The 2015 American Consumer Satisfaction Index, an annual survey that involved 4,300 consumers, found that satisfaction with automobiles dropped for the third straight year to the lowest level since 2004. High new-car prices also were a factor.

“While it is true that all cars are now much better than they were 10 to 20 years ago, it is alarming that so many of them have quality problems,” said Claes Fornell, chairman and founder of the survey.

Last year automakers recalled a record 64 million vehicles for problems such as exploding air bags and ignition switches that can unexpectedly cause engines to stall. The problems can be deadly. So far General Motors has agreed to compensate families of 124 people who died in crashes caused by the faulty switches. Eight more people have died worldwide after being cut by shrapnel from exploding Takata air bag inflators.

Rising prices also contributed to the consumer frustration. Car prices are up 11 percent since 2010 and hit records all year, rising to an average $32,932 in July, according to the Edmunds.com auto website.

The index’s automobile satisfaction score this year dropped nearly 4 percent to 79 out of 100. In 2004, the last time the score was that low, the industry set the previous annual record for recalled vehicles at 30.8 million.

Of the 27 brands tracked in the index, 15 saw their satisfaction scores decline, while only Acura and BMW improved.

Foreign-based brands led the survey, with Toyota’s Lexus luxury brand on top at 84, followed by Acura, Lincoln and Mercedes-Benz, tied at 83. BMW, Subaru, Toyota, Hyundai, Buick and Cadillac rounded out the top 10. Fiat Chrysler’s Fiat brand had the lowest satisfaction score at 73.

Here’s how the brands ranked in this year’s survey and the percent change compared with last year:

Brand    2014    2015    Percent Change
Auto industry average    82    79    -4
Lexus    84    84    0
Acura    77    83    +8
Lincoln    NM    83    NA
Mercedes-Benz    86    83    -3
BMW    80    82    +3
Subaru    85    82    -4
Toyota    83    82    -1
Hyundai    81    81    0
Buick    83    80    -4
Cadillac    80    80    0
Honda    83    80    -4
Mazda    80    80    0
Volkswagen    84    80    -5
Chevrolet    82    79    -4
Ford    81    79    -2
Volvo    NM    79    NA
Audi    79    78    -1
GMC    82    78    -5
Kia    82    78    -5
Infiniti    NM    77    NA
Mitsubishi    NM    77    NA
Nissan    81    77    -5
Dodge    78    76    -3
Mini    NM    76    NA
All other brands    81    75    -7
Jeep    79    75    -5
Chrysler    81    74    -9
Fiat    NM    73    NA
NMNot Measured

NANot Available