Purchases through AmazonSmile benefiting charities in SWFL

AmazonSmile allows online shoppers to pick a charity of their choice, so a percentage of the purchase will support its mission. A some charities in Southwest Florida are recipients of this new initiative.

Harry Chapin Food Bank of Southwest Florida is among the charities involved in AmazonSmile this holiday season.

“It couldn’t be easier, and it doesn’t cost you anything,” said Richard LeBer, the CEO of Harry Chapin Food Bank.

To get started, users must have an Amazon account. Then, visit the Amazon =Smile page to move forward. That’s how users can choose from a list of local nonprofits like Harry Chapin Food Bank.

“One half of a percent of anything you spend comes to the Harry Chapin Food Bank automatically,” LeBer said.

It’s important to ensure online shoppers are shopping through AmazonSmile and not the main Amazon website in order for a percentage of purchases to go to charities. Half a percentage of a sale might not seem like much, but charities involved say it makes a difference when so many are involved in the initiative.

“It adds up over the course of the year,” LeBer said. “And it makes a nice tidy sum of money and a good way to contribute easily to your nonprofit and feel good about what you are doing.”

Here at WINK News, we are only one month away from the WINK Feeds Families Hunger Walk in support of Harry Chapin Food Bank. For more information and to sign up to donate, visit the Hunger Walk 2020 website.

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